Today in day 2 of the Challenge is all about the 3 most important pages on your acupuncture website and conversion tips! Your website represents YOU. And YOU are your brand! When potential patients land on your site, they want to know the following 3 things: - Who are you and can they trust you? - Can you help [...]
When I found the perfect empty space to build my Wellness Centre, I was so excited to be able to design it the way I felt would serve my patients best. I used Feng Shui to make it the calming and safe haven it is today. As TCM Rock Stars, it's crucial to pay attention to how [...]
Do you want to crush the competition and stand out from the crowd? Of course you do! Then you HAVE to be a little technical in order to be creative, so you can grow a thriving practice. Don't panic, I'm not asking you to start watching Star Trek and become a full on techie! I'm more of [...]
In order for you to differentiate yourself from other practitioners in your area, you need to go the extra mile! Wow your existing and new patients by providing outstanding customer service and by going beyond their expectations. Remember, YOU are your brand! Be unique, be creative and always provide an experience to delight and amaze your patients. [...]
The most important way to stand out, is with DIY graphics. I am a self proclaimed TCM geek, but definitely not a tech one! That's why when I discovered Canva, it was love at first sight. This tool is so easy to use, very intuitive and can be a game changer when it comes to your graphics. https://youtu.be/RMmpYR0ORRc [...]
The 5 Element Theory in TCM is my favourite theory! It can explain so much, get to the root of the problem, and help practitioners figure out what system(s) are affected and why. Surprisingly, however, the 5 Elements Theory is also applicable in growing a thriving practice! As you and I know Wood generates Fire, which in [...]
